01 · One owner
Every post needs a person in charge and someone who can give final approval. Being able to see isn’t the same as being able to publish.
02 · One version
Comments belong to the exact version of the content. If the approved media or caption changes, decide when it needs another review.
03 · Actionable feedback
Explain what has to change and why. Separate required fixes from preferences. Avoid vague comments like “give it more flow”.
04 · Visible decision
Approved, changes requested and pending are told apart with words, not just colors. Record the date and who decided.
05 · Publishing is separate
Approving is an editorial decision. Publishing takes a later action and specific permissions.